Making Your Cartoon Submission Ready For Editorial Review
                           
               by Dan Rosandich
 Preparing cartoon submissions for magazine editors can be very
 easy and once you establish a routine, you can streamline your own
 process. In the beginning, without any prior instructions or direction,
 I began writing to specific artists whose work I noticed in specific
 magazines or trade journals. Many of the same artists kept popping
 up repeatedly in a variety of publications. So I knew they were the
 ones who did this on a fulltime basis or were at least freelancing at a
 moderately successful level. By writing the editors a personal letter
 asking for the contact info or mailing addresses to favorite artists I'd
 see in those respective magazines, the editors were usually kind
 enough to either supply the artist's contact address or would simply
 forward my letter onto them.
 To my surprise, every artist responded and were generous in their
 responses to my questions. This was back in the early 70's, long
 before the internet. So I hope this information will be helpful to any
 young aspiring cartoonist who's interested in attempting to sell his or her work to any publishers they
 would like to show their work to. If you're relatively new to the submitting process, I've included a very
 basic visual outline on how to prepare your envelope(s) with your cartoons. For the most part, do not
 include original artwork. Preserve the integrity of your original art by keeping them safe and in special
 storage - mainly in a filing cabinet or in a hard copy folder case where you can access them for future
 reference. Take it from me, I've lost alot of great original artwork through the postal system, but it is
 the postal service that will be your most economical delivery mechanism for your cartoons.
how to prepare freelance cartoon submissions for editorial review  For the most part, your original cartoon will be
 illustrated on average sized paper. Most likely,
 on 8.5"X11" standard size typing paper. In the
 early days, when I'd ink my original cartoons
 using a Speedball brand pen tip I'd dip into a
 bottle of Higgins brand India Ink, the paper had
 to be 25% cotton bond. It would hold the ink
 line well, and the paper held up well after it was
 circulated and handled by many editors.
 Now, I'm not particular to the brand of paper I
 create on, as most good 20 lb. copy paper will
 work well with the Koh-I-Noor Rapidograph tech
 pen I use. If you decide to go with copy paper, I
 suggest a paper with a 92 brightness factor.
 Assuming you've devised a reliable record
 keeping system for each cartoon you want to
 submit, each cartoon is now ready to send out
 in their respective "batches".
 Normally, a batch can contain 10, 15 or even 20
 cartoons and each cartoon ought to have your
 business mailing address rubber stamped on
 the reverse of each image. If you wish the re-
 turn of your batch, you can include a self add-
 ressed stamped envelope as shown in the
 image to the left. If this is your first time sub-
 mitting to the publication, most editors would
 welcome a brief and concise cover letter with
 your contact information, phone / fax number
 and email address. Keep your introduction to a
 minimum. Editors are usually very busy and do
 not have time and are more concerned with the
 actual cartoons, rather than you, the creator of the cartoons! And only a handful, a very small group of
 magazines have fulltime "cartoon editors". Most of the time it is an editor who will be the person who
 considers cartoon material. If you happen to have a unique drawing style and can infuse that with an
 excellent "gag sense", the editor may like your work enough to hold one or actually purchase one for a
 negotiable fee or a set price they offer other contributors. In fact, if they like you enough, they'll ask to
 see more work again so you can add them to a list of "regular" markets to focus on.
 
 A business related cartoon sample appears to
 the right. Try to build up an "inventory" of
 appropriately slanted cartoon subjects and you
 can submit those specific cartoons to the
 appropriate magazine "slants" you choose to
 draw for. Business related publications are a
 very good target since there are hundreds, if
 not thousands of magazines, newsletters and
 newspapers in this field alone. Many corporate
 in-house communications departments pub-
 lish company newletters. Some are now sent
 out electronically via email, or subscribed to,
 by opt-in email. You could also experience a
 "residual" effect whereby someone sees one of
 your panels in a newsletter, and might ask your
 permission to use it in a presentation, allowing
 you to negotiate another fee to use the work.
2008. Cartoon panels available for licensing by Dan Rosandich. Ideal for newsletters, books, magazines, powerpoint

      
   Dan's Cartoons appear worldwide and are available for a negotiable fee. For more information visit Dan's online cartoon catalogs.